Management Team
DAVE BETHEA
Executive Vice President — West
Dave Bethea is executive vice president — West for Idearc Inc. (NYSE: IAR)
Dave Bethea is responsible for ensuring that Idearc provides local businesses in the western United States with effective local search, Yellow Pages and direct mail advertising, tailored to their specific needs. He oversees sales, marketing, finance and human resources for these markets.
Prior to his appointment at Idearc, Bethea served as regional vice president of Operations for PrimeSource Building Products Inc., the nation's largest independent distributor of building products with annual revenues of $1.3 billion. Before that, Bethea served as vice president of national accounts for PrimeSource Building Products Inc. and had a six-year track record managing national sales force servicing regional and national customers.
Bethea holds a business management degree from California State University Fullerton and has done graduate work in finance at The University of Texas at Dallas.




